Open to conversationsJaipur, India
Search engine optimization
I have spent seven years making websites easier to find and harder to ignore. My SEO work connects keyword research to real buyer intent, fixes the technical problems that quietly hold sites back, and builds authority with links that make sense. More recently I have been structuring content so AI assistants and answer engines cite it, which is where a growing share of discovery now happens.
Every target term mapped to a buyer stage and a single page, so nothing competes with itself.
Titles, headings, internal links, schema and copy tuned for rankings and conversions.
Crawlability, indexation, Core Web Vitals, redirects, sitemaps and site architecture.
Relevant placements, digital PR and citation cleanup. No link farms.
Google Business Profile, location pages and map pack visibility.
Content structured for answer engines and generative search so AI tools can cite it.
How my SEO work filters noise into outcomes, stage by stage.
Technical crawl, content inventory, rankings and competitor gaps.
Keywords grouped into clusters and assigned to pages.
Technical fixes first, then new and improved pages, then authority.
Rankings, traffic and conversions tracked monthly in plain language.
A software company had readers but not buyers. I rebuilt the site around how teams evaluate tools, so search visitors could see where the product fits their workflow and take the next step.
A security provider published plenty of content but rarely heard from the right buyers. I mapped content to the people who buy security and connected expert-reviewed guides to clear service pages.
A healthcare organisation needed content that answers real patient questions accurately and helps people find the right service, without overpromising.
Curious how I'd apply this to your team? I'm always happy to compare notes.
Let's talkThe questions people ask me most, answered in a line or two.
Ask me something elseAnswer engine optimization and generative engine optimization. Both are about structuring content so AI assistants like ChatGPT, Perplexity and Google AI Overviews can understand it and cite it in their answers.
Google Search Console, Google Analytics 4, Ahrefs, Semrush, Screaming Frog and PageSpeed Insights, along with schema validators and rank trackers.
I enjoy talking about content, search, LinkedIn and automation with people who care about doing them well. Tell me what you are working on.
