AI marketing automations

Automations that give marketing teams their hours back.

For the last four years I have been building AI-powered workflows that handle the repetitive parts of marketing: research, first drafts, publishing, lead routing, reporting and outreach. I design them so a person stays in control of quality, and so the time saved goes into the work only people can do well.

What this covers

Content pipelines

Research, briefs, drafts and publishing connected in one flow with human review.

Lead capture and routing

Forms, enrichment and CRM updates handled automatically.

Outreach automation

Prospect research and personalized first drafts at scale.

Reporting automation

Dashboards and weekly summaries that build themselves.

Custom AI assistants

Prompt libraries and skill files tuned to a brand's voice and process.

Integrations

Make.com, Zapier, WordPress, Google Workspace, HubSpot and APIs.

From a wide start to a sharp result

How my AI automation work filters noise into outcomes, stage by stage.

Manual tasksI list every repetitive step the team does by hand.
Automatable stepsOnly tasks where automation is safe and worthwhile go forward.
Live workflowsWorkflows built and tested with human review where it matters.
Hours savedTime returned to the team for work only people can do.

How I approach it

1

Map the process

Find the repetitive steps that cost the most time.
2

Design

Decide where AI helps and where a person must review.
3

Build and test

Workflows built, tested on real data and documented.
4

Hand over

Teams trained, with monitoring so nothing breaks quietly.

Work where I used this

SaaS, B2B Content operations manager

AI-assisted content operations: from research brief to published report

A busy content team lost hours to research, formatting, publishing and reporting. I designed AI-assisted workflows that handle the repetitive steps while editors keep every decision.

AI automation
Calendars
Analytics

Read the case study Ask how I did it

Industries where I've applied it

Curious how I'd apply this to your team? I'm always happy to compare notes.

Let's talk

Questions about AI automation

The questions people ask me most, answered in a line or two.

Ask me something else

Which automation tools does Akshay work with?

Make.com, Zapier, OpenAI and Anthropic models, WordPress, Google Workspace, HubSpot, Apollo and other tools with an API.

Building a marketing team or planning your next growth push?

I enjoy talking about content, search, LinkedIn and automation with people who care about doing them well. Tell me what you are working on.

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